US: Lets shoot Tarzan!
CLIENT: Probably a bit off brief tbf?
But little did they know that 'Tarzan' (not his real name obvs) runs Twenty Four London, an up and coming streetwear brand. So we shot his story to inspire other young collaborators to get involved in New Balance's Blackout Squad initiative. (No loincloth clad, crocodile wrestlers were harmed in the making of this content).
